What is social media marketing? Social media marketing is an encompassing term that basically means getting traffic and attention to a site through the use social media sites, such as Facebook or Tweeter. If you own a site for example, a fashion website, social media marketing can actually promote your site and give you more and more visitors and followers every day. That is if you properly direct your social media marketing efforts. To clarify, here are three simple things about social media that will give you very concrete ideas about how it all works. These will also give you some pointers on how you can do your own social media campaigns.

First the ordinary internet user basically uses the social media to gain more knowledge about the products and things that they are interested in. They do this consciously and unconsciously. Consciously because they do the search themselves if they find something interesting or worthy of their attention. If they know you website for example, they may search for it using social media, such as Facebook. Unconsciously because they may also listen to what others are saying. In your site for example, a simple Tweet may get them interested enough to actually visit your site. As such, if you properly manage your social media marketing efforts you can get give them what they want if they consciously want to know more about your site or you can get their attention even if they are not deliberately trying to know about your site.

Second, to successfully take advantage of social media, you need to add social media buttons to website. Social media buttons for website and social media plugins for website is a way for the users to actually connect to you through social media sites. For example, if you have Facebook button on you website users who visit your site will have the option to actually connect to you through Facebook. And anything you post on your Facebook page, all those who are connected to you will be able to see it. Using the same example, if your website is a fashion website, if you post the latest happening in the fashion world, such as Fashion Week, they can see it. If you are promoting a new line of design from a designer, any picture that you post will be seen by you followers. And this is just Facebook, three are other social media sites that you can also utilize to gain more attention and increase your traffic.

Third, one of the best ways to learn more about social media marketing is by reading social media marketing blog. Social media marketing blogs will give you information and insights about social media. You will also learn the latest trend by reading social media marketing blog. Especially if you are a novice, the social media marketing blog can be your constant guide in promoting your site. You can also follow the social media marketing blog so you can get the latest.